
This is my final magazine cover. It's been a long ride, but we finally got here, and I love my front cover! And now I will talk through it with you:
The image is slightly not what I planned, however im so happy with it. I decided to go for a more softer passion rather then an aggressive passion, it's a lot more comforting to the audience rather then in your face aggression. I still chose to have the eyes closed, I feel this shows the passion, but also shows how he's in another world when he sings. This again is allot more comforting to the audience and the fact that it's an action shot, with his mouth being wide open it makes it more personal, it's as if he's singing to the audience there and then, the neck straining also suggests he's midway through a note. What makes it a lot more personal is the use of the camera angle, this creates a performance feel to the image, as if it's taken from a member of the audience as he's stood on a stage. The T-shirt he's wearing is white, I feel this suggests this is a raw talent, it's pure, it's real. It creates a since of purity about him and it also seems to represent how he's open right now, he's not hidden beneath dark, black clothing, when he's performing he's out in the open: he's come out from hiding. The lighting effect which I edited in also backs this idea of him being out in the open, by these spot lights shining on him makes it visible for people to see him and what he's doing. I tinted the lighting red as I felt the connotations where important use on this photograph, with the connotations reflecting 'Brand new!', 'See him here, now!' and 'Red, Hot new artist!' It also gives the impression of him performing on a stage with lighting which reaches the audience on a personal level once again.
I placed the Headline central of the image and as I said in my planning, I layered the lettering so it really emphasised the word 'WYKE.' I felt the need to layer it, because I wanted to really emphasise the word but I also wanted to express the transformation through the process, you enter being pure and vulnerable thus the white, you then toughen up and start to be who you really want to be as an artist thus the black and you win, being the hottest new artist, thus the red. I feel the importance to tell a little story through the logo I created, even though it was inspired by 'The X Factor' logo, I feel I created mostly from my own ideas. I also wanted the lettering change from large font, gradually becoming smaller, because I wanted to emphasise the competition will start out big, they'll be a lot of people there, the competition will then start to get smaller and then resulting in only one winner, which the red font connects with. The last person being the 'Hottest, new artist out there!' The 'Factor' is coloured, half in white and half in black: I basically did this because against the background you couldn't see the word, in just one colour so I chose two colour which connected with the logo and also I fell connected with the model in the image: how the black, connects with the microphone and the white connects with his T-shirt, I feel this basically means that him and the microphone fit together perfectly like a word.
The subhead line I am also pleased with, I originally wanted the sub headline to be, singular lined and catchy however, it isn't a tagline which is what I failed to remember. I chose to use personal pronouns and rhetorical questions because they are inviting and welcoming to the audience, it includes the audience already without even having to buy it. I used the present tense in ‘As the auditions begin’ because, it’s again inviting to the audience, and they may feel lucky because they have just got to hear the ‘hottest gossip from the auditions,’ it seems like it’s brand new, just been written and they haven’t missed anything if you use present tense, that’s precisely why I wrote the text in red, however I wrote the rest of the text in an orange, I did this basically I want them to feel like to have ‘The WYKE factor’ it’s something different, and I informed the audience this by simply using a different colour, I did still want to have the original red connotations which I why I used an orange, it’s so close to red on the colour pallet scale as it is but it just had that different tint, which I was trying to get cross to the audience as that’s what their looking for, do you have that difference which we’re looking for? I underlined that bit of the text again, to make it seem different then any other text on that page, it’s a lot different to text already printed on there and that is the message I am trying to get across, these auditions are looking for different people.
The masthead, I feel is really good. I feel it’s the perfect size, it’s just big enough so It doesn’t fully dominate the page but it’s not too small at all! I wanted it to be one of the main focus points, as it’s one of the most important points about the magazine really. I’ve just simply used the college’s logo as I feel is iconographic and people know what it is already and also establishes the ideology of the magazine, I slightly layered the word ‘magazine’ over the logo, I did this to help establish that ‘This is Wyke’s magazine,’ it’s a way to inform the audience Wyke college is involved within this magazine. I didn’t want to put too much detail in to the magazine, as I didn’t think it needed it, it also compliments the front page as it’s neutral and you can’t stereotype a neutral magazine, it widens the target audience and doesn’t tie the magazine to one type of audience. I also didn’t want to take the attention from the college’s logo and this establishes the ideology of the magazine.
I placed a tagline above the word ‘Magazine’ in the masthead, I didn’t place it over Wyke’s logo as I wanted Wyke’s logo to be a main focus point as I said before, that logo establishes the ideology of the magazine. I wanted the tagline to be short and snappy so it was easy to remember and also backed the ideology of the magazine. I couldn’t have had the tagline ‘Where student gossip, is here first’ because this is an educational magazine it wouldn‘t be supporting the original ideology of the magazine, and it’s also targeted at more people then just students. I printed the text in small, bold and underlined text which I felt let it stand out enough without over powering the masthead. I wanted to do it underline and bold and it makes the text stand out enough with it being small already. Taglines, are usually used to fully establish the ideology of the magazine, and for me it was no exception I wanted to create my magazine using all the conventions which normal magazines do, and this tagline on my magazine makes it fully understandable what the magazine’s ideology is.
I have included three plugs at the top of the page, I finally created the right sized plugs, as it took me a while to fully create them right in proportion.
The first plug I coloured in a dark blue, I did this because of gender targeting however I used the darkness as it’s a more mature then baby blue, it also connects with the story, how the story is ’cold’ and ’shocking!’ because these plug are supposed to lure the audience into purchasing these magazines. I used a pull quote as a shocking statement, a pull quote has to be from a story within the magazine, the more shocking the pull quote the more shocking the story is bound to be. Pull quotes is a good technique to be used in plugs are it’s extremely tempting to read a story which included an extremely shocking pull quote on the cover, and to read the story you have to buy the magazine. I made the speech marks in the pull quote a much larger size then the rest of the text, I feel made it more shocking when you actually realise, this is a speech mark, this must be a true story! I also emphasised the words ’Heroine’ and ’Teachers’ by putting them in capital letters, I feel this is also a good technique as it draws the audience into seeing them two words first and already becoming shocked with the first two words they’ve read. I used a statistic in my pull quote, as statistics are highly believe able to the audience and easy to understand as well, it increases the story seeming even more realistic and shocking.
On my second plug, I used a dark purple. I again used this colour for gender targeting however used a darker colour to signify maturity. In this plug I used a rhetorical question, which is inviting and intrigues the audience as it makes them answer the questions in their heads. I used the last work Chlamydia is large, bold font. I did this because I feel this is the main attraction to this plug, as it is health related.
In my final plug, I used green. I feel this connects with my story as it connotated ‘GO!’ due to the green light in traffic lights. I used alliteration in this plug as I believe it’s short and snappy and easy to become involved within the story, and with the motivational educational driven story the green colour fits in well. I aimed to go for a darker green however, once again to focus on the maturity and the target audience.
I’ve created a kind of, By line at the bottom of my page, I wanted to created it really small as it’s not a necessary piece of information on my front page, it’s basically there for the audience’s feelings, I feel it makes the audience feel cared for, that then can email their problems with the magazine’s features, and we will accept their feedback and use from then on in our productions. I also used a website which can generate curiosity within the magazine as people who purchased the magazine can get news on the website as well, so by giving this information it’s making the audience feel well cared for which I think is important.
All together I really like my finished piece, I believe it’s worked out fantastic! However, if I were to do it again, I think I would have spent more time on planning and perhaps gather some feedback from valued media students who are perhaps doing the same exercise as me. I feel like I’ve really got stuck in to this exercise and have had fun doing it too!